OUR MISSION

Plastic pollution is like blue cars; they aren't in your consciousness until someone points them out and you see them everywhere in your daily life.

Plastic is not the issue; it is about the irresponsible use and disposal of plastic. 91% of the plastic is not recycled and disposed of in the ocean.

The effects of plastic pollution are significant, especially for our marine life. Turtles, seabirds, dolphins, fish, anything that eats something smaller than itself is susceptible to the ingestion of all kinds of plastic. And of course we also consume plastic-eating fish or something that has eaten plastic.